The takeover of Anheuser Busch by Belgian company InBev moves Boston Beer Co., maker of the Sam Adams craft beers, to the top American brewer slot. That’s right, America’s largest brewer is a craft brewer.
Pabst is trying to claim the title but doesn’t own their own brewery, while they do produce the most beer by volume. All of their brews are contracted out to Miller.
CNN has a great interview with Jim Koch, Boston Beer’s founder. My favorite quote comes when he is asked if he plans to capitalize on AB’s sale in his marketing.
No, I’ve always believed people should drink the beer for its inherent quality. To me, waving the flag doesn’t make the beer taste any better.